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If My Video is Shorter will it Cost Less?

This is unfortunately a common question that is based on a false assumption which is; the shorter the video, the faster it is to create and requires less effort.

This logic is simply untrue and quite fallible because, as we’re sure you could imagine, a 30 second commercial with stunts, costumes, special effects, etc might be quite short in length but big in cost compared to a 2 hour recording and edit of a business conference.

In fact, many of the most expensive productions we have done are also some of the shortest.

The reason for this is that shorter work is often designed to wow an audience and draw them in to taking further action (calling, visiting a website, etc). Therefore, a production is needed that has the ‘it’ factor. Elements that provide a project with this are typically dearer than standard components of a project.

Final cost also depends on the complexity of the overall edit. Sometimes, post production on a three day event can cost less than a music video. This is due to the music video typically needing more advanced colour grading, visual effects and other time heavy processes whereas the three day event video is a typically a comparatively simple edit showcasing the presenter and guest speakers.

If you’d like to learn more, please feel free to get in touch with us at caldwellentertainment.com.au

Caldwell Entertainment is a Gold Coast and Brisbane Video Production Company excelling in the conception, creation and delivery of high quality video content. Our Clients include some of the most recognisable brands both around the world and throughout Brisbane and the Gold Coast. Video Production is one of the most effective marketing tools and we look forward to showing you how it can unleash your Gold Coast or Brisbane Business’ potential. We offer both Live Action and Animation services at our Brisbane and Gold Coast studio. And with prices starting from as little as $180 + GST, there has never been a better time to harness the power of video to grow your Brisbane or Gold Coast business. So get in touch with our team of friendly and professional Gold Coast and Brisbane videographers here at Caldwell Entertainment and let us uncover and showcase your business story through our Video Production.

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