Go to top

What Is the Most Critical Due Diligence in Selecting a Video Production Company?

Selecting the ideal video production company for your marketing and promotional needs can be an overwhelming conundrum. There are various factors to consider which include; previous work, reputation, experience etc. In this blog post we will provide our recommendations on the critical factors you need to take into consideration when looking for your ideal Brisbane or Gold Coast video production company. 

Firstly, it’s important to view their previous work, you can do this by simply watching the company’s showreels and looking at the general content they create. Do you like the work that they do? Is it similar to what you require? If the answer is a strong no to either of these, look elsewhere. Sometimes, people think they will be able to vastly alter the aesthetic and/or style of a production company, but this rarely works out. 

Next, find out how long they’ve been active in the industry and what their reputation is like. Take a look at any customer testimonials and have a read of Google and Facebook reviews. Consider the general consensus when formulating your decision about others opinions - there will always be haters! If every second comment is negative, it’s likely best to steer clear, but don’t concentrate on one negative review if there are 20 or more positive ones. 

Another important factor to consider is your potential relationship with them. When interacting with them ask yourself these questions; how do you get on with them? Are they willing to really look after you or are they more concerned with their policies and collecting money? At the end of the day, you need to choose a video production company that you believe has your best interests at heart and who will bring your vision/plan to life at the highest quality possible. 

So, if you would like to have a more in-depth discussion with us about these and other factors to consider when selecting your ideal Brisbane or Gold Coast video company, please get in touch with us at caldwellentertainment.com.au 

Caldwell Entertainment is a Gold Coast and Brisbane Video Production Company excelling in the conception, creation and delivery of high quality video content. Our Clients include some of the most recognisable brands both around the world and throughout Brisbane and the Gold Coast. Video Production is one of the most effective marketing tools and we look forward to showing you how it can unleash your Gold Coast or Brisbane Business’ potential. We offer both Live Action and Animation services at our Brisbane and Gold Coast studio. And with prices starting from as little as $270 + GST, there has never been a better time to harness the power of video to grow your Brisbane or Gold Coast business. So get in touch with our team of friendly and professional Gold Coast and Brisbane videographers here at Caldwell Entertainment and let us uncover and showcase your business story through our Video Production.

Back To Latest News